Carefully Worded Appeals Make People 300% More Generous, Says Study
Researchers found that tweaking the wording of fundraising appeals improved contribution rates by incredible margins – nonprofits, take note.
Researchers found that tweaking the wording of fundraising appeals improved contribution rates by incredible margins – nonprofits, take note.
This Portuguese couple became recognized for passing out 1,000 liters of water on a hot day – so now strangers are paying them back for the kindness.
Not only was he an incredibly talented pop icon – George Michael's wit helped inspire "Carpool Karaoke" as well as a legacy of philanthropy.
When Patrick signed up his own B&B as a free refuge for fire evacuees, he didn't know that weeks later he would be fleeing himself, and Airbnb would come to the rescue.
A media company in NYC decided to inspire their harried workers with a little community service. They gave them each $100 and let them hit the streets.
In a video published last weekend, Florida homeless people displayed heart-touching generosity in an undercover experiment to test their humanity.
I was walking home from a restaurant feeling pretty dismal about the negativity on social media when I ran into Alejandro Andrade holding a Free Hugs sign.
As hundreds of Wisconsin teachers kicked-off the school year, they found every one of their requests fully funded by a well known politician.
Warning: This video of the country star surprising a mom whose child just beat cancer could make you cry - but with happy tears.
After seeing a similar story of a man raising money for students' school lunch debt, Amiah Van Hill became inspired to do the same in her state of Idaho.
Steve Hicks, a telecommunications pioneer has donated what might be the largest ever gift for higher education in the field of social work.
Millennials are also more savvy and generous than any other age group giving to charity for the holidays too.
For the last decade, one man has made it his tradition to buy out the entire toy section of a Goodwill store so kids can take home the goodies for free.
When Nathan Neidigk mentioned in passing to his students that he wouldn't be able to afford Christmas gifts this year, he wasn't expecting them to help.
A fourth grader asks friends and family to pass on presents and give to a charity providing bullet-proof vests for police dogs.
Warrick Dunn has now helped 145 single parent families realize home ownership through his charity that is also a tribute to his mom.
When his local soup kitchen told him he was too young to volunteer, this fourth-grader started delivering 100 bagged lunches every week to the homeless.
This grocery store's annual holiday giveaway triggers hundreds of random acts of kindness across the Midwest.
Basketball legend Michael Jordan is donating millions of dollars he won in a pair of lawsuit settlements to charity.
Hundreds of union plumbers from around the U.S. installed thousands of water filters and new faucets for free in Flint, Michigan.
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