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Ralston Purina CARES

Ralston Purina created a program of funding in 1989 called Purina C.A.R.E.S. In eight years it donated more than $3.9 million to local zoos and the American Zoo and Aquarium Association to help fund species survival efforts.

Recent Posts
Preemies Succeed Despite Challenges

extremely low birth-weight infants attained similar levels of education, employment and independence as young adults compared to normal birth-weight infants, despite challenges including cerebral palsy, blindness, mental impairment and autism.

U.S. Automakers to Double Production of Flexible-Fuel Vehicles

In a letter to Congress yesterday, the leaders of the big three US automakers pledged to double production of flexible-fuel vehicles by 2010. They hope with this commitment to provide incentive to fuel providers to produce ethanol and other biofuels and install pumps to distribute them.

Punks Against Suicide

A score of punk rock and hardcore bands are touring the country to raise awareness and much-needed cash for the teen suicide hotline, 1-800-Suicide and its parent organization, the Kristin Brooks Hope Center.

Michigan's Rouge River Back from Brink

Michigan's Rouge River has been returned to health thanks to the Clean Water Act, $1 billion and measures to filter runoff from surrounding factories, neighborhoods and golf courses. The EPA calls the clean-up a "Blueprint for success".

A Better Way to Recycle Plastic

Perhaps we can take a lesson from the innovative entrepreneurs of India when it comes to recycling plastics. Alka is the inventor of a process that clears our environment of plastic waste, creates a million jobs in waste management, adds useful, profitable bi-products, like fuel, to our economy and makes India a technology leader in taming plastics.

Patagonia Asks Customers Not to Buy Unless They Really Need it

Clothing company Patagonia is asking people not to buy its outdoor sportwear and gear unless the really need it. The company may be the first ever to ask customers to formally take a pledge to reduce consumption and be partners, along with eBay, in the effort to keep products out of the landfill or incinerator.

Saving The Earth With Help From Above

The European Space Agency (ESA) has approved the funding to launch a copy of its lost Cryosat Satellite to give us an accurate global picture of the climate’s affect on Earth’s ever-changing ice sheets.

Plastic Bio Bottle is Composted into Plant Food

Belu Natural Mineral Water last week launched the UK’s first biodegradable and compostable plastic bottle. The revolutionary plastic bottle is made from corn instead of petroleum oil and can be commercially composted back into soil in 80 days.

Dell Launches Free Recycling in U.S.

Dell has been hailed as one of the most environmentally-conscious computer gadget makers. Now they are the first manufacturer to offer free computer recycling to anyone owning a Dell -- whether or not you are purchasing a new one.

The Link Between Violence and What We Eat

There is a striking correlation between violence and nutrients in the diet. A clinical trial at the US government's National Institutes for Health and earlier studies involving people with violent records found that those given supplements have been able for the first time to control their anger and aggression.

Bono Joins Oprah, Armani, Apple and Gap Raising Millions for Africa

Bono announced today the U.S. launch of (RED), the inspiring initiative that allows Americans to help fight AIDS in Africa by doing what they do best: Shopping! Famous brands like Apple will now be selling special edition products, like iPod, in RED with portions of sales going directly to help AIDS survivors in Africa.