Worth Sharing

WS

Stories That Matter

The Science of 'Paying It Forward' (NY Times)

The Science of 'Paying It Forward' (NY Times)
A trend has strengthened this year throughout Canada and the US, as generous patrons at coffee and sandwich shop drive-through windows spread anonymous kindness to fellow restaurant-goers by bankrolling their meals-- paying their orders before they even get to the window. Social scientists have conducted experiments demonstrating that the effect of a single act of kindness can in fact ripple through a social network, setting off chains of generosity.

One morning in December of 2012, at the Canadian drive-through window of a Tim Hortons coffee shop in Winnipeg, a customer paid for her order and then picked up the tab for the stranger in the car behind her in line. Then that customer paid the bill for the following customer in line - and so on, for the next 226 customers, in a three-hour sequence of spontaneous generosity.

News outlets have reported the emergence of many such chains in a variety of restaurant drive-throughs, like this donut shop, and others throughout North America.

Social scientists have conducted experiments demonstrating that the effect of a single act of kindness can in fact ripple through a social network, setting off chains of generosity

(READ the story from the New York Times)

About author

Be the first to comment

Leave a Comment